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IU Indy: Un-hiding Your Impact
Sometimes you just have to spell it out
IU Indy: Gamifying Recruitment
Mail them something they'll open AND keep
Recruiting Past Admissions
Don't just recruit them, keep them!
Are They Really FAQs?
FAQs... or a convenient crutch?
Swag that Actually Works
What you have to give away for a giveaway to work
USC Thornton School of Music: Matching Event over Message
Know when giveaways not directly tied to the message can make sense
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